I have to admit, one of the best perks of working for INDYCAR is getting the wardrobe. The day my order came in and I got my shiny variety of IZOD apparel was one of the happiest days of my life (exaggerating, but it was really cool). A few weeks later, I walked into a Macy’s store and saw a large display of the brand in the racks, and didn’t think much of it until I continued to notice IZOD popping up all over the place. Whether it was on TV commercials or around the tracks, IZOD is definitely serious about promoting the IZOD IndyCar Series, and we should send them a little thank you!
Lucky for you fans, there is a new, interactive way to do that. Fortune Magazine has a new reader poll out that allows people to vote for what they think is the brand getting the most recognition out of their sponsorship dollars. IZOD is running in third-place behind AON, insurance giant on all Manchester United jerseys in the Champions League Finals in May, and NIKE, sponsor of NBA Finals stars Dirk Nowitzki, LeBron James, and Dwyane Wade. Give them a boost by clicking here and voting today!