Archive for the ‘ New Media ’ Category

Highlights make page 1 on

Just noticed that the second practice session from Long Beach made page one on digg. Great to see that the fans dugg the highlight reel and are enjoying the coverage of the event.  I also noticed that fans are enjoying this season’s Flickr sets. Take a look at Daniel’s post about Flickr and digg that too!

There are also a lot of great video pieces out there that are being produced by our friends at IMS Productions, including a great list of Vlogs from Hideki Mutoh and Conquest Teammates-Mario Romancini and Bertrand Baguette…Click here to view all driver Vlogs…

There are also a couple of clips from the Hollywood BLVD take over event on Thursday evening.  You can check those and all the IZOD activation clips out here.

Lot’s of great content this weekend form LBC, look forward to more all season long.

Thanks for the support.

IndyCar and Flickr

Posted on: April 16, 2010 | Comments(9) | New Media | By: Daniel

You may have noticed on our, through Facebook or on Twitter that we’re being pretty active on this year. For those of you not familiar with Flickr, it’s a photo sharing site with a devoted community of professional photographers and people that just like to snap away. This site allows us to upload unlimited images (and video under 90 seconds) and add metadata, like titles, descriptions, tags even geo-location. It’s another arena online for us to share the IndyCar experience and get to know our online fans. We’ve taken a diverse approach in 2010 by offering pics of drivers, teams, cars, fans, tracks, food, celebs, you name it. We want everyone to know what a great experience attending a race can be.

Some Flickr stats from our account

Some Flickr stats from our account


At 2pm on Wednesday April 14th-Sarah Fisher and Jay Howard marched up to the Indianapolis Motor Speedway administration building to deliver their official 2010 Indy 500 entry.

Raw Video: Sarah and Jay walk up to the IMS Admin Building

Jay and Sarah were greated by President and CEO of the Indianapolis Motor Speedway, Jeff Belskus and the President of Competition for the Indy Racing League, Brian Barnhart.

Sarah and Jay also delivered these short messages to ask you to join them at the 2010 Indianapolis 500 by purchasing your tickets at

VIDEO: Check out Sarah and Jay’s messages

Today was a good Day

Posted on: April 9, 2010 | Comments(7) | New Media, Race Tracks | By: Jarrod

Today was a good day.

For most avid users…you’ll understand what I am talking about. Besides not having audio during the morning sessions of the day, both streaming and timing and scoring went really well. This was a breath of fresh air for all of us.


Launching a New Blog

Posted on: April 7, 2010 | Comments (1) | New Media | By: Daniel

The new IndyCar web site launched just over a month ago with a new focus on the fan. The site features better integration of video content, a focus on the social experience (such as Twitter), a rich selection of images through the site and Flickr page, the incorporation of nomee cards and much more. We’re also working behind-the-scenes to bring you more innovative web content. We love the IndyCar series and think you should too. IndyCar is becoming more active online, determined to connect with our fans in new ways. Here’s a picture from the 2010 opener in Brazil, from Flickr user Crystian Cruz.

[indy300] SP 2010 :: 04

The storm arrives in Sao Paulo