Shoes, shoes and more shoes! Recently, we joined up with Magnum Boots USA and ran a Twitter contest to give-away a complimentary pair or boots. Why? Well, we love our fans and we love our sponsors so we figured we better introduce the two…so, kind of like a blind date, but with a prize!
For those of you who don’t know, Magnum, is the sponsor of the IndyCar Series safety and security teams and supports the #4 National Guard car driven by Dan Wheldon. Here is a picture of a pair in action:
Magnum Boots in Action
In addition to giving an IndyCar Series fan a cool new pair of boots, Magnum has also found other ways to give back to the community. During various retail promotions, they donate $2 for every pair of boots sold to the National Guard Youth ChalleNGe Program. The National Guard Youth ChalleNGe Program is an intervention programs dedicated to helping at-risk youth have a better tomorrow. Magnum has already donated approximately $20,000 to this non-profit organization – Pretty amazing!
Magnum is just one of our sponsors that is making a difference in the community and in racing. We hope to have more installments like this one, that highlight our relationship with our fans and our sponsors. We also plan on having another give-away contest soon. Good luck! And you should probably follow us both on Twitter:
IZOD IndyCar Series: @IndyCarNation
Magnum: @MagnumBootsUSA
Welcome to my first blog post! The past couple of weeks have been pretty hectic with some special designs being produced for some of our drivers. Here are some pictures of Lewis Hamilton’s helmet for the British F1 GP which featured Union Jack flags and a Grenada flag to celebrate his family’s Caribbean heritage.
Lewis Hamilton - Helmet Design
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Growing up in Indy, oval races were really all I knew. When I’d watch an F1 or road course race, I used to wonder what the big deal was. Why would anyone ever WANT to slow down in order to make all of those turns? Although I do appreciate and thoroughly enjoy the street and road course races, my heart lies with the ovals.
Liza and the two-seater
So, what better way to celebrate the love with my first two-seater ride on the oval of Kansas Speedway. Not gonna lie, I was nervous for an entire week, but mostly excited out of my mind. Because IZOD does so many projects and promotions with the fabu team at the Indy Racing Experience (creators of the 2-seater experience), I’ve become good friends with this entertaining cast of characters. You’d think this would be comforting to a rookie rider, but all I thought about was how they’d make fun of my helmet head.
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Highlights make page 1 on Digg.com
Just noticed that the second practice session from Long Beach made page one on digg. Great to see that the fans dugg the highlight reel and are enjoying the coverage of the event. I also noticed that fans are enjoying this season’s Flickr sets. Take a look at Daniel’s post about Flickr and digg that too!
There are also a lot of great video pieces out there that are being produced by our friends at IMS Productions, including a great list of Vlogs from Hideki Mutoh and Conquest Teammates-Mario Romancini and Bertrand Baguette…Click here to view all driver Vlogs…
There are also a couple of clips from the Hollywood BLVD take over event on Thursday evening. You can check those and all the IZOD activation clips out here.
Lot’s of great content this weekend form LBC, look forward to more all season long.
Thanks for the support.
You may have noticed on our IndyCar.com, through Facebook or on Twitter that we’re being pretty active on Flickr.com this year. For those of you not familiar with Flickr, it’s a photo sharing site with a devoted community of professional photographers and people that just like to snap away. This site allows us to upload unlimited images (and video under 90 seconds) and add metadata, like titles, descriptions, tags even geo-location. It’s another arena online for us to share the IndyCar experience and get to know our online fans. We’ve taken a diverse approach in 2010 by offering pics of drivers, teams, cars, fans, tracks, food, celebs, you name it. We want everyone to know what a great experience attending a race can be.
Some Flickr stats from our account
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At 2pm on Wednesday April 14th-Sarah Fisher and Jay Howard marched up to the Indianapolis Motor Speedway administration building to deliver their official 2010 Indy 500 entry.
Raw Video: Sarah and Jay walk up to the IMS Admin Building
Jay and Sarah were greated by President and CEO of the Indianapolis Motor Speedway, Jeff Belskus and the President of Competition for the Indy Racing League, Brian Barnhart.
Sarah and Jay also delivered these short messages to ask you to join them at the 2010 Indianapolis 500 by purchasing your tickets at imstix.com.
VIDEO: Check out Sarah and Jay’s messages
When seeking dinner suggestions in Birmingham, there are quality options to cover every day of the year.
Opinions about BBQ, though, are as numerous as restaurants. It seems everyone has their favorite – from Mom and Pop’s such as Miss Myra’s Pit Bar B Q to a swankier sauce experience (where the napkins are linen). “Have you tried?” a member of the Bruno Event staff at Barber Motorsports Park responds to an inquiry, only to be met with “No, I have a better place” by a member of the Zoom Motorsports promotion group.
This weekend, being the fourth visit to the city and Barber Motorsports Park, our travel group has hit a cross-section – from the quintessential Dreamland (with a loaf a white bread plopped in the center of your table; on a plate, of course) to the Full Moon (with its slogan “The Best Little Pork House in Alabama”).
Ribs from Dreamland BBQ
Regional variations abound, and Birmingham area is known for its sweet tomato-based sauce. Northern Alabama is known for its distinctive white sauce (mayonnaise- and vinegar-based). No thanks.
Another good thing for those involved with the Indy Racing League – coming up on the schedule is another city known for its barbeque (Kansas City). Pass the wipes, please.
I used to work at a museum, so I was really excited about seeing the Barber Vintage Motorsports Museum while here for round 3 of the IZOD IndyCar Series. When you love museums and racing, it’s pretty cool to visit a place like Barber – a picturesque race setting and a museum filled with vintage motorcycles, Formula One cars and more. They’re all stunning pieces of art, in their own right.
A well designed museum
The collection is massive. The museum has jammed a lot of pieces into the space. At first it might seem overwhelming, but they’ve nailed the various aspects of exhibition design and it’s an engaging experience. Each piece seems to hold it’s own, despite being surrounded by impressive objects. The museum is worth a road trip (a few hours from Atlanta or Nashville) – not to mention, you get to experience the incredible track itself and beautiful, manicured grounds. This place is a real gem. Ask Will Power.
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Helio Castroneves was inspired during a tour of the multi-faceted Honda Manufacturing of Alabama facility April 8 in Lincoln. Can you picture the “Dancing with the Stars” champion driving a minivan around South Florida? Odyssey minivans are produced at the expansive facility – along with the Pilot Sport Utility Vehicle, Ridgeline pick-up truck, Accord V-6 sedan and V-6 engines — and one with a 523-horsepower engine was on display.
Helio, not driving a minivan
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Mike Conway and his grocery cart navigate the aisles of Whole Foods in Birmingham, Ala., with the aplomb of his Dreyer & Reinbold Racing car on the twisting Barber Motorsports Park course. This run might have been more difficult. Conway loads up on dinner items and organic, good-for-you snack foods for the race weekend. He then jumps into the black VW Beetle rental car for the short trip to his hotel – another interesting drive during rush hour traffic.
“When we were at the (late February Open Test) we passed a Whole Foods and I said, ‘Great,’ ’’ Conway says. “I always try to eat well and cook my own food. I always try to have enough and not run around and try to find something last minute.”
IndyCar driver, Mike Conway
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