Posts Tagged ‘ Twitter ’

Web Talk with Danica Patrick

Posted on: September 7, 2010 | Comments(11) | Drivers, New Media, Web Talk | By: Daniel

Ever wondered what your favorite IndyCar driver does away from the track? We caught up with Danica Patrick at Mid-Ohio and asked her a few questions about the WWW. We asked her tons of questions about her site, shopping online and what she finds funny on the web.

Danica Tweeting?

Danica tweeting?

[More]

Web Talk with Tony Kanaan

Posted on: September 6, 2010 | Comments(4) | Drivers, New Media, Web Talk | By: Daniel

This week we’re focusing on a few IZOD IndyCar drivers to learn how they use technology when they’re not driving 200 mph.  We asked them questions about their personal websites, Twitter, what sites they visit daily, their favorite YouTube videos, what makes them laugh and much more.

It’s Web Week on IndyCar.com. We’ll be releasing a new driver interview each day, revealing a new side to IndyCar and the drivers.

The first driver up in Web Talk is Tony Kanaan – which isn’t a bad choice for this topic.

Kanaan iPad

He's into technology

[More]

Magnum Gives Back

Posted on: August 31, 2010 | Comments (0) | Contests, New Media, Sponsors | By: Admin

Shoes, shoes and more shoes! Recently, we joined up with Magnum Boots USA and ran a Twitter contest to give-away a complimentary pair or boots. Why? Well, we love our fans and we love our sponsors so we figured we better introduce the two…so, kind of like a blind date, but with a prize!

For those of you who don’t know, Magnum, is the sponsor of the IndyCar Series safety and security teams and supports the #4 National Guard car driven by Dan Wheldon. Here is a picture of a pair in action:

Magnum Boots

Magnum Boots in Action

In addition to giving an IndyCar Series fan a cool new pair of boots, Magnum has also found other ways to give back to the community. During various retail promotions, they donate $2 for every pair of boots sold to the National Guard Youth ChalleNGe Program. The National Guard Youth ChalleNGe Program is an intervention programs dedicated to helping at-risk youth have a better tomorrow. Magnum has already donated approximately $20,000 to this non-profit organization – Pretty amazing!

Magnum is just one of our sponsors that is making a difference in the community and in racing. We hope to have more installments like this one, that highlight our relationship with our fans and our sponsors. We also plan on having another give-away contest soon. Good luck! And you should probably follow us both on Twitter:

IZOD IndyCar Series: @IndyCarNation

Magnum: @MagnumBootsUSA

Enhancing the fan experience is the goal, and Verizon is delivering with its IndyCar Mobile app that was launched Aug. 19 – just in time for the Indy Grand Prix of Sonoma – for the Android platform that includes all Android devices.

You can check out Will Power

Check out your fave drivers, like Will Power

Incorporating social media functions Twitter and Facebook, news and video, the IndyCar Mobile app brings all the action of race weekends to fans — whether they’re in the grandstands or vicariously at the racetrack.

The IZOD IndyCar Series app for the Android platform is part of Verizon’s relationship with the IZOD IndyCar Series, and enhancements, including real-time timing and scoring will be added through the 2010 season.

Get details about app, including how to download, and about Verizon’s Android by logging on to mobile.vzw.com/indycar on an Android phone version 1.6 or newer.

Covering Sonoma

Posted on: August 21, 2010 | Comments(4) | New Media, Race Tracks | By: Daniel

Infineon Raceway is a beautiful track in Sonoma, California with elevation changes and yellow hills surrounding the track. The mornings are overcast before giving way to bright, bright sun later in the day. It’s a great venue for fans, it’s also not too bad if you’re shooing video or images.

Curbs and track

A shot from yesterday morning at Infineon Raceway

You may have noticed that we publish a lot of content throughout the race weekend – via Tweets, Facebook updates, countless IndyCar.com changes and news stories, live video and timing and scoring through Race Control, and images to Flickr, video to YouTube, and RSS feeds for each driver and team. It’s a content juggling act.

[More]

Follow Us

Posted on: July 9, 2010 | Comments (1) | New Media | By: Daniel

Most of you do – and we’re really thankful for that. One thing I’ve noticed about IndyCar fans is that they’re passionate, vocal, knowledgeable and hungry for good online content. We’re trying to do a much better job with the online experience we offer.

There’s a section on the IndyCar website called Follow Us. Not sure if you’ve seen it or not. It’s a listing of all things digital. Intrigued? Check it.

It covers all the basics. You’ve watched our videos on YouTube. You’re likely a fan or ‘liker’ on Facebook. And hopefully you’ve participated in some of our contests through Twitter.

We’ve pushed really hard on Flickr this season, to give you behind-the-scenes access to all of the IZOD IndyCar Series races and events. Here’s one of my favorites.

Sandwich on a helmet

Yep, a sandwich on the helmet

[More]

IndyCar Fans Unite

Posted on: July 1, 2010 | Comments(2) | New Media, Race Tracks | By: Admin

What better way to celebrate the Fourth of July than with an IndyCar race? Red, white and blue, New York and a blur of IndyCars racing around Watkins Glen– Sign me up! And what better way to celebrate our fans than by giving away cool IndyCar stuff?

Happy Fourth of July Race Fans

What you may already know (especially if you are reading this blog) is that the new media department has been trying to keep our fans online experience nothing short of legendary.

What you may not know is that we have amped up our social media interaction by running give-away contests. That means, every week for the past month we have given away an exclusive race fan prize pack via our Twitter ReTweet (RT) contest.

Past winner's comment!

Past winner's comment!

We want you to win something! Just RT the special contest tweet posted by @IndyCarNation and if you happen to be the 50th RT then you win! Simple, easy, FANtastic. I’ll even give you a hint: we usually run the contest on Wednesdays so keep your tweepers peeled for the special contest tweet.

More things you may not know: Did you know NASCAR has more fans than IndyCar on Facebook? They also have more followers on Twitter! Not knocking on NASCAR but I’d like to think the IndyCar Series has a similarly large, if not larger fan base! We want all of your fans to be represented so check us out on Facebook here and follow us on Twitter here.

Patriotic Fans

These social sites enable us to give you brand spanking new photos, videos, blogs, driver /team information, news and most importantly feedback! Ask us a question or tell us what is on your mind.  Look forward to interacting with you! Shout out to @jscott_grtv for winning the RT contest yesterday- Congrats!

Unfortunately, there was no IZOD IndyCar Series race this past weekend. One question seemed to weigh heavy on the new media department’s mind- What would our loyal race fans do?!  

For the sake of being nosy, we asked them straight up. The response was overwhelming! Both our Facebook page and Twitter thread began to pile up with feedback.  A grand total of 258 Facebook comments and endless tweets later we had some idea of what our fans were up to. The bulk of the comments revolved around racing-Duh. There were some big races this weekend that were not part of the IndyCar Series, for instance, the Formula 1 race in Montreal and the infamous LeMans 24 Hour Race

The technology behind IndyCar

We asked, you answered.

[More]

Sunday, 6:34 p.m.

We can’t believe it’s over! Thanks so much for following the Indy 500 Live Blog. Catch up with the next installment of race action at Texas Motor Speedway this coming weekend for the Firestone 550K Race. (BC, DI, DL, JK, KM)

Sunday, 4:43 p.m.

We’re now uploading lots of images to the IndyCar.com site and our Flickr page. Check back for some amazing shots from throughout the day and race. (DI)

Green Flag, the start!

From the start of the race

Sunday, 4:26 p.m.

Dario drinks the infamous milk in Victory Circle.

Dario Franchitti

Winner of the 2010 Indianapolis 500

Sunday, 4:22 p.m.

CONGRATS TO DARIO FRANCHITTI

2010 INDIANAPOLIS 500 WINNER!

Sunday, 4:15 p.m.

The crowd is on their feet! THIS IS IT! 4…3…2…1…laps to go. Who is going to make it? Oh no! Mike Conway’s car goes airborne on the last lap, the most serious crash by far today. (BC)

Sunday, 3:43 p.m.

The fans at the Snake Pit are having a blast! Took a short trip out to turn three and the official Snake Pit tent. The party tent is bumping music by DJ Eddie while race fans swarm. This is the only place to be during the race if you want a legit party scene. These fans will continue partying until the end of the race and long after. Did I say end of the race? Only 48 laps to go!

IndyCarNation Twitter Update: #3 Trending (#Indy500) worldwide!  (BC)

Sunday, 2:24 p.m.

Stay up-to-date!

Text INDYCAR to 234-500 to receive text message alerts that will include important details concerning the race.

-or-

Helicam and movement on leaderboard

Race Control on IndyCar.com

Watch the race on Race Control presented by iRacing.com with Verizon live timing and scoring at racecontrol.indycar.com. Check out this camera view. (BC)

Twitter Trends: #indy500

#indy500


Sunday, 1:55 p.m.

The Indy 500 is a trending topic right now on Twitter. The hash tag, #indy500 is now up to 4th position in terms of Trending Worldwide Topics. I wonder if the #indy500 can win today? If you’re not following us on Twitter, check us out, @IndyCarNation. And if you’ve never heard of Twitter, you can learn about it, here. The article is longer than 140 characters. :) (DI).

Sunday, 1:39 p.m.

At lap 25: #21 Davey Hamilton and #33 Bruno Junqueira are out. Jack Nicholson is getting a workout in the starter’s stand. He has waved the green flag at each restart. (BC)

Sunday, 1:30 p.m.

“It wasn’t my fault,” Pace Car driver Robin Roberts says when informed that there’s a car that made contact in Turn 2 on the green flag lap. (DL)

Sunday, 12:04 p.m.

Another outstanding opening to the 500 Mile Race broadcast by ABC and IMS Productions — the theme being “Who wants it?” — with the significance of Memorial Day worked in. (DL)

Sunday, 11:46 a.m.

Anthony Thomas of Minnesota — the 2 millionth Eagle Scout — marched in the parade around the Indianapolis Motor Speedway with other Scouts.

The Boy Scouts of America is celebrating its 100th anniversary, and part of the promotion is an association with Dale Coyne Racing. BSA’s centennial logo is on the sides of the No. 19 car driven by Alex Lloyd throughout the IZOD IndyCar Series season. The millionth Eagle scout was honored in 1982. (DL)

Sunday, 11:30 a.m.

ESPN’s production of the 500 Mile Race on ABC will use 59 cameras, including a 360-degree rotating onboard camera mounted behind the driver on multiple cars. Unique views will be provided by Track Cam, a high definition camera running on a cable over pit road and the frontstretch that can move at more than 80 mph.

ABC comes on the air in 30 minutes. Here are comments from 1998 race winner Eddie Cheever Jr., part of the broadcast team: “There’s always a million different stories that develop. I really think it’s going to be a battle between Darth Penske and Darth Ganassi, who is going to control Indianapolis.

“As always, so many things develop during the race. This is a race you can prepare for years for that one special moment and something out of your control can get in the way. It will be quite an event. I think it will be an historical ending to all this. My money is on Helio Castroneves being the one to beat.” (DL)

Sunday, 11:09 a.m.

Super Fan

Fan of the Day- Nick Zoellner

This morning while hanging out in the Snake Pit, the crowds parted just long enough to expose Race Day-Fan of the Day. He had a small paparazzi forming around him already. Wondering why?- Read about his checkered “vest” on the Fan of the Day Blog. (BC)

Sunday, 11:04 a.m.

Jack Nicholson will be the honorary starter for the 500 Mile Race. He was among the celebrities on the red carpet this morning. “Jack, Jack! this way,” the photographers yell to get his attention.

The man is so adept at these events, but doesn’t being tugged and corralled wear on a person? (DL)

Looking cool

Jack Nicholson at the Indy 500

Sunday, 10:47 a.m.

How does Justin Wilson prepare for the race? “Just get up and go,” he says. “I feel remarkably relaxed.” (DL)

Justin Wilson looking focused

A relaxed Justin Wilson

Sunday, 9:53 a.m.

Bob Jenkins, VERSUS’ lap-by-lap announcer of IZOD IndyCar Series races, is celebrating his 50th anniversary of watching the Indianapolis 500 for the first time in person. He has a few recollections:

My first in-person visit to the place I had seen so many times in pictures and on television was on May 18th, 1957. It was Pole Day and my dad and I watched between rain showers from a top our car parked up next to the fence in the third turn. Pat O’Connor dashed to the pole at an unbelievable four-lap average of 143.984. At age 9, I was hooked. The love and respect I have for the place has never left me.

Sid Collins’ radio broadcasts of the race, qualifying and a 7:15 weeknight program called “Speedway Gossip” on WIBC maintained my fascination with the place, as I hoped and even prayed that someday when I was old enough, I would get to go to the 500. That opportunity happened in 1960.

For my family, Memorial Day each year meant traveling to Lafayette, Ind. That’s where my mom’s parents are buried, and our annual trek from my hometown of Liberty was to place flowers on the graves of her relatives. I never liked doing that though it always made my mom cry.

But 1960 would be a bit different. We still went to Lafayette, but this year my dad would fulfill my wishes and take me to the big race; what Collins always called on radio “The Greatest Spectacle in Racing.” We drove to downtown Indianapolis, parked at Union Station and boarded the train for the Speedway. I don’t remember much about the short trip there, except for a lady who asked me a lot of questions. I had no time for small talk. I was too excited about getting to the track, in my seat and waiting for the command from Mr. Hulman.

Our seats were in Grandstand “C”…right on the frontstretch, and right across from the pits. The cars were being pushed to their starting spots when we got there. The roar when the 33-cars came down for the green flag was deafening — just the way I wanted it. I don’t remember sitting down all race. Thoughts of eating lunch or going to the bathroom would just have to wait until all the excitement was over.

The 1960 ‘500’ was one of the most exciting to date. There were 29 lead changes among five drivers but it boiled down to a battle between Jim Rathmann and Rodger Ward. I vividly remember standing in my seat looking toward Turn 4 nearly every lap near the end of the race, to see which one was leading. I’d yell his name to my dad, who was probably enjoying watching me as much as I was watching the race.

Rathmann went on to victory when Ward had to slow down because he was wearing out his right front tire and decided rather than risk a crash, he would settle for second.
On the walk back to the train, a guy was selling an “extra” that the Indianapolis News would print throughout the race. The headline wasn’t about Rathmann’s win, but about a homemade scaffold that had collapsed in the infield killing two people. It seemed strange that the race was safe, but death had visited the Speedway once again this time in the infield. Never again would scaffolds, that people used to build to get a better look, be permitted.

The 1960 race was special because it was my first ‘500’, and also because I shared it with my dad. He’s largely responsible for my passion for racing. Although not nearly as “crazy about it” as I became, he continued to attend the ‘500’ and as many other races as possible until just before his death in 1988.

I’ve only missed two ‘500s’ since 1960 — in ‘61 and ‘65, and I’ve been working at the race in one capacity or another since ‘79.

I wouldn’t even venture a guess as to how many times I’ve been to the Speedway. But every time I enter I think about my dad and get the same indescribable feeling as I did the very first time I visited. (DL)

Sunday, 8:30 a.m.

Recently discovered film of Amelia Earhart shows the famous aviator talking to drivers before the start of the 500 Mile Race. She was the honorary referee for the 1935 race. Two years later she disappeared during an around-the-world flight in a Purdue University-funded plane. (DL)

Sunday, 7:15 a.m.

Earlier I stepped outside to grab some sunrise shots. I noticed the Borg-Warner Trophy being wheeled into the Pagoda. I was separated by some gates and didn’t have much time to react but I did manage to snap this shot. It made me think of the tradition behind this race and how many times the trophy has been moved into place. (DI).

Getting the trophy ready

Getting the trophy ready

Sunday, 6:00 a.m.

The percussion bomb just went off: GATES ARE OPEN! The sun is slowly sneaking up over the grandstands as the fans begin to pour in for the greatest spectacle in racing. It’s finally here; welcome to the Indianapolis 500. (BC)

Sunday, 5:32 a.m.

I came in on 16th Street and stayed in the outside lane. It was a lot easier than I thought. There were cars lined up on the inside lane for well over a mile. People wandered in and out of cars, drinking beer, socializing and waiting for the gates to open. It’s quite a scene. Right now I’m looking at the track and it’s completely dark – seems surreal. Good morning everyone! (DI).

RACE DAY before the gates open

Race Day 5am

Saturday, 11:22 p.m.

Just finished my second Red Bull as the new media crew uploads images, but that’s what it takes for great coverage! Camp Freddy is about to take the stage on Monument Circle and Race to the Party is still underway. We are all excited- the 2010 Indianapolis 500 is just hours away! (Gates open at 6 a.m.) The blog, Facebook, Twitter and Flickr will all be in full operation, with the latest news from the Snake Pit, Miller Lite Party deck and of course the race! Also, make sure to check out Race Control for live timing and scoring. (BC)

Saturday, 10:02 p.m.

The Darling Stilettos are rocking the stage now on Monument Circle. The IZOD FANtasy 500 Party is also underway at the Hilbert Theater, tons of celebrities and race fans entering on the red carpet. What a night to be downtown! We will be keeping the pictures coming all night! Stay tuned to the blog and our Flickr stream. (BC)

Ron Perlman, Jen Morrison and More

Ron Perlman, Jen Morrison and more at the IZOD Fantasy 500 Party

Saturday, 9:03 p.m.

Spotted at Race to the Party: Dan Wheldon, Jewel, IZOD Girl, Bruce Jenner, Kris Jenner, Kim Kardashian, Courtney Kardashian, Al Unser Jr., Mark Whalberg, Hurt Locker’s Jeremy Renner, Pro Football Hall of Famers and lots more! Check out the pictures on IZOD IndyCar Series Flickr set here: Race to the Party. (BC)

IZOD Girl on the red

IZOD Girl poses for the Paparazzi

Saturday, 8:26 p.m.

Just spotted Kim Kardashian on the red carpet at the Vanity Fair Party. Kim was incredibly friendly as she stopped to take pictures and talk to reporters. She even took the time to pose with the Indianapolis 500 Princesses. (BC)

DSC06380

Kim Kardashian with Indy 500 Princesses

Saturday, 8:15 p.m.

Hanging out at Race to the Party in downtown Indianapolis (on the circle) come join us!  There is a live concert going on, Rising Sons is opening up for Camp Freddy and tons of other  pre-race festivities are happening. There is a IZOD FANtasy 500 Party presented by GQ and a Vanity Fair Party going on. Don’t worry we will be taking tons of pictures and uploading them as soon as we can. Make sure to keep checking the blog for the inside scoop on everything Indy 500. (BC)

Saturday, 7:08 p.m.

Before we left the track to come downtown to cover the pre-race parties (photos of drivers/celebs to come) we had to find a fan-of-the-day. We set off to the campgrounds and found Eamonn Brandon. The campgrounds were packed with race fans grilling out, partying and enjoying the beautiful weather. Check out his fan-of-the-day profile here: Indianapolis Motor Speedway Fan of the Day. (BC)

Fan of the Day

Fan of the Day- Eamonn Brandon

Saturday, 4:02 p.m.

Dario Franchitti received a bagpipe serenade on his birthday last week at the Indianapolis Motor Speedway. The Scot received even more Friday night when he was inducted into the Indianapolis 500 Gordon Pipers Hall of Fame during its 48th Tartan Ball at the Knights of Columbus Hall in Indianapolis. (DL)

Saturday, 3:45 p.m.

Indy 500 Pace Car driver Robin Roberts, co-host of “Good Morning America,” is a class act.

From her address after a practice session: “Can I just say one thing? And I cannot be more sincere about this. I have been a part of Super Bowls, Final Fours, presidential inaugurations, have traveled the world. The people here at Indy and the people who run this race are so superior over any people that I have been associated with an event. Their passion, their hospitality, their gratitude, they really get you excited about being here. Don’t lose sight of what you have here and the tradition, the pageantry, the beauty, the athleticism and all of that. You are so incredibly blessed. I just really appreciate being a part of it.” (DL)

Robin Roberts

Robin Roberts this morning

Saturday, 3:36 p.m.

We’ve been downtown for the “500″ Festival Parade, at the Brickyard Crossing Golf Course for the IZOD Celebrity Golf Tournament and in the Pagoda for video interviews with some our longest standing ticket holders. Not to mention a blogger forum, driver autographs and driver meeting. Some of us are out in the Camp Grounds doing video interviews, and the rest will be headed downtown shortly to prepare for tonight’s festivities. If you’re plans are open tonight, check this page out. (DI)

Famous IndyCar Fans

Any guesses who this is?

Saturday 2:23 p.m.

More photos from the 500 Festival Parade downtown. So many celebrities are in Indianapolis this weekend! (BC)

Marco w/ Kris Jenner & Kim Kardashian

Marco with Kris Jenner and Kim Kardashian

Saturday, 12:40 p.m.

The 500 Festival Parade began at noon downtown. Before the parade drivers met up in the parade green room. (JK) snapped a photo for us:

Parade Green Room

Drivers get ready for the 500 Festival ParadeThe parade will conclude at 2:00.

The parade will conclude at 2:00. Meanwhile, back at the track the IZOD Celebrity Golf Tournament is underway at the Brickyard Crossing Golf Course. Some of the celebrities in attendance include Mark Wahlberg and Adrian Grenier! Daniel (DI) was able to capture some of the fun. (BC)

Adrian Grenier

Adrian Grenier- Getting ready for some golf.

Saturday, 10:35 a.m.

All morning drivers have been having autograph sessions with the fans. Now the Public Drivers Meeting is about to start at the Tower Terrace. The crowd is cheering as the drivers enter the track, what a great day to be at IMS. I love race fans! (BC)

Saturday, 8:57 a.m.

Just finished a venti cappuccino and sitting in the Blogger Town Hall meeting organized by Paul Dalby from Planet-IRL, featuring about 15 racing focused bloggers from around the country. We’ve got IndyCar and Indianapolis Motor Speedway reps here. It’s gonna be nice to put a face with the blog – already noticing people from OpenPaddock, TheRaceGirl, MyNameisIRL, 16thandGeorgetown, FuriousWedge, Motorsport.com, and maybe a couple of others. It’s early. Need more caffeine  (DI).

Indy 500 Blogger Forum

The Blogger Town Hall

Friday, 10:01 p.m.

Just noticed (JK) uploaded this image.

Shot of the NFL-IndyCar Legend Reception

Pro Football Hall of Fame & Phillips Van Heusen Cocktail Reception

I’m at home on the couch. But it looks like he’s having a good time at the Indianapolis Museum of Art with the IZOD team, former professional football players and race car drivers. Good night! (DI).

Friday, 6:08 p.m.

Miller Lite Carb Day was a huge success! ZZ Top jammed out  to a large crowd-they rocked it. Then while the fans began to trickle out of the track, the sun getting lower in the sky, the new media team was uploading all of the great photos that were taken today. They say a picture is worth a thousand words, so I’ll keep this post short. Check out all of the Carb Day action here on our Flickr account: IZOD IndyCar Series. (BC)

Pit Stop Challenge, 1

Carb Day's Pit Stop Challenge- Helio Won!

Friday, 3:15 p.m.

Once the track opened to the public this year, each day we have dedicated some time into finding “Indianapolis Motor Speedway Fan of the Day.” Once we find a good candidate we ask them a couple of questions about their Indy 500 race experiences and memories. Today we selected Tara Roth. Read all about Tara here: Fan of the Day Blog (BC)

Fan of the Day- Tara Roth

Friday, 2:51 p.m.

Robbie Knievel visited the Indianapolis Motor Speedway for the first time since … “hmm, I remember coming here with my dad and A.J.”

The motorcycle daredevil was making the rounds to promote his “Kaptain Robbie Knievel: Above The Law” jump at Texas Motor Speedway before the Firestone 550k on June 5. It will be his third jump at the speedway – all associated with the IZOD IndyCar Series.

The 47-year-old remembers hanging out when his father, the legendary stuntman Evel Knievel, visited with longtime friend A.J. Foyt. “My dad used to be on the A.J. Foyt pit crew and I used to ride minibikes on his ranch with his son (Tony) when I was a kid. I have a lot of great memories and follow IndyCar racing today. The history of this place is incredible. It’s cool to look up and see all the fans, and I love coming to stadiums as a fan.” (DL)

Friday, 1:46 p.m.

This race report brought to you by the New Zealand tourist board. Kiwi Wade Cunningham didn’t need directions to Victory Circle at the Indianapolis Motor Speedway. He became the first three-time winner of the Firestone Freedom 100 by holding off Charlie Kimball by 0.4368 of a seond to the checkers. (DL)

Friday, 1:08 p.m.

Two things I love. The Pagoda and clouds. Carb Day is hot, dry and filled with fans. Enjoy this picture. (DI).

Pagoda and Clouds

Pagoda and Clouds

Friday, 12:01 p.m.

Brian Barnhart, president of competition for the Indy Racing League, is relieved. The 33 drivers who will start in the Indianapolis 500 were clean during the 60-minute final practice session on Miller Lite Carb Day (and large quantities of the beverage appear to be an early morning favorite).

Dario Franchitti tops the speed chart with a quick lap of 225.574 mph (of his 36 laps). Target Chip Ganassi Racing teammate Scott Dixon (225.159) is second. Danica Patrick, what’s the deal? She is 21st (222.306). (DL)

Friday, 11:48 a.m.

Randy Bernard takes Oprah’s “No Phone Zone” Pledge with beginner driver from the Andretti Autosport Team. The pledge asks that participants make a conscious effort not to text or use their cell phones while in the car. Additionally, all of the Indy 500 drivers have taken the pledge and signed an iPad that will be auctioned off on charitybuzz.com. (BC)

Friday, 11:30 a.m.

They announced the parking lots inside the massive Speedway are full, which lends credence to the early bird axiom. With ideal weather for fans and cars, the crowds assembling for IZOD IndyCar Series practice, the Firestone Freedom 100 and other events throughout the day are in for a treat. (DL)

Friday, 11:12 a.m.

The race fans are really starting to pour into the track for Carb Day as the IndyCars begin to practice. Don’t forget there are so many opportunities for fans to get up close and personal with sponsors and teams. If you do venture down to the track today, which you should, make sure to check out the Fan Zone located in front of the Indianapolis Motor Speedway Hall of Fame Museum. There are a ton of sponsors giving away freebies!  For instance, when you stop by the IZOD IndyCar Series Fan Zone today you get a limited edition Helio Castroneves poster! Be sure to check it out. They are giving away posters until they run out! (BC)

Free Helio posters

Free Helio Posters at the IndyCar Fan Zone

Friday, 10:25 a.m.

There’s a news conference in session with Roger Penske and Chip Ganassi — the only two team owners to win the Indianapolis 500 and Daytona 500. Behind them are the Borg-Warner Trophy and Harley J. Earl Trophy.

Atop the Earl trophy, named after the famous car designer, is a race car that looks more like an Indy car than a hulking, slow stock car. Is this where they got the idea of the Delta Wing? (DL)

Friday, 9:30 a.m.

The season-opening race on the IZOD IndyCar Series schedule has been certified carbon neutral as UNICA (the Brazilian Sugarcane Industry Association) confirmed that 23,580 native Atlantic Rainforest seedlings have been planted in the state of Sao Paulo.

The announcement was made on Carb Day, which should be renamed Carbon Neutral Day.

UNICA and the Indy Racing League are exploring the mechanics and logistics of making the entire 17-race season carbon neutral. (DL)

Friday – 8:45 a.m-Road to Indy Summit

The Road to Indy drivers and teams have been participating in the “Road to Indy” Summit over the past 2 days at the Indianapolis Motor Speedway.  This morning, the New Media department had the opportunity to discuss a few ways that young drivers should utilize online media and websites to begin to develop their marketability for their future driving careers.  To make the presentation “stick” we enlisted everyone’s favorite online personality and the mayor of “Hinchtown”, James Hinchcliffe to speak with the group.  He did a fantastic job discussing the importance of differentiating your personal life and a driver’s racing career as well as reiterating the advantages of using online tools such as Flickr, Twitter, Facebook, YouTube and blogs.   (JK)

Road to Indy Summit

Road to Indy Summit with Indy Lights Driver James Hinchcliffe

Friday – 7:08 a.m.

Earlier this week, the IndyCar Blog pumped out 48 hours of continuous updates that spanned visits to the ESPN studio, Boston and New York City. We had so much fun, we decided to repeat this experiment with live coverage of the Indianapolis 500 weekend, including Friday, Saturday and Sunday. We’re talking about the inside scoop on Carb Day, a Blogger Town Hall meeting, a Celebrity Golf Tournament, IZOD’s Race to the Party, the new Snake Pit, and of course, the Greatest Spectacle in Racing. Version 2.0 of live blogging will include veteran live-blogger Dave Lewandowski (DL), as well as other IndyCar staff, Beth Corneglio (BC), Daniel Incandela (DI), Jarrod Krisiloff (JK) and Kyle Morin (KM).

Stay tuned. It’s going to be a crazy weekend.

Looking into turn 1

It's quiet...for now

You may have noticed a lot more online activity from IndyCar this season. We’ve launched a new IndyCar site, kept up on Facebook, continued pumping out videos, became more active on Twitter, jumped into the image world of Flickr and we’ve been blogging, blogging, blogging.

It’s the beginning of us shaping a new online experience for our fans and providing more in-depth access to IndyCar – a sport we obviously love. And yesterday, our friends at nomee launched an IZOD IndyCar Series iPad app. Pretty cool (This link, will take you directly to the iTunes store).

Part of our new online effort involves working more closely with our partners to create richer opportunities for our fans, develop clear online strategies and honestly, work with/learn from/and support our great team sponsors, like Go Daddy.

Danica of course...

Go Daddy in action

[More]