Posts Tagged ‘ Verizon ’

Right is all right at the Indianapolis Motor Speedway this week.

Screaming around right-hand turns in a Verizon IndyCar Series car is a new thing at the Indianapolis Motor Speedway. It’s new to racers because, until this year, turning right in competition on the track’s iconic oval meant bad news. You’d probably wrecked.

But, beginning this month, it’s all right to make rights. Required, actually.  There are nine rights and five lefts in every one of the 82 laps of the  inaugural Grand Prix of Indianapolis on May 10.

Wanting to see what that’s like at 200ish miles an hour, I put on a firesuit and took a ride in an Indy Racing Experience two-seater with former Indianapolis 500 competitor and Verizon IndyCar Series team co-owner Davey Hamilton behind the wheel. In 2013, my trip around the IMS oval with Mario Andretti at the wheel left me comparing the experience to seeing the Grand Canyon for the first time. So, I wanted to see how the road course ride compared to racing’s equivalent of one of the seven wonders of the world.

Since road racing is supposed to be a bit more genteel than oval racing, thoughts of a fancy hat entered my mind. But only fleetingly, as a helmet was buckled on. A helmet that I was immediately grateful for when Hamilton hit the pedal and we screamed onto the front straight of the IMS oval, going clockwise , the opposite way the cars travel in the Indianapolis 500.

In seconds, the Pagoda flew by on my right. Weird.

And it got increasingly weirder as we screeched around Turn 1, then 2, 3, 4, 5 and 6 at mind-numbing  speeds. While I felt pinned to the seat on the oval with Andretti, I felt like I was in a wilder-than-any-amusement-park ride over the 2.493-mile lap I took twice with Hamilton. I shifted right. Then left. Then repeated, over and over, until I’d been around. And around again.

By the time Hamilton hit the brakes, and I was helped out of the car (something I desperately needed given the G forces that were still resonating through my body) , I couldn’t wait to watch the Grand Prix. How anyone, let alone 25 someones, can go 82 laps (200 miles) on that twisting, turning course and have any wits lets left at the end is a mystery to me. Add in a bunch of other drivers on the same roadway racing to win and it seems impossible.

But that’s what professional athletes do. They perform 360-degree slam dunks on basketball courts with grace, return kickoffs for touchdowns and, apparently, negotiate crazy turns at 200 miles an hour in IndyCars while racing other IndyCars. And they love it.

Me? Not so much.

I think I’m going to try and slip on that fancy hat and spend time on a spectator mound. While I do, though, I’ll know that right is right for IndyCars at IMS.

Bronte Tagliani is comfortable in front of a camera. A professional model, she’s been photographed in swimsuits, pantsuits and more for magazines, websites and newspapers.

Bronte Tagliani

But Bronte – the wife of Verizon IndyCar Series driver Alex – will be the one pointing the lens when the busy month of May begins at the Indianapolis Motor Speedway. As Alex prepares for a run in the Indianapolis 500 on Sarah Fisher Hartman Racing’s team, Bronte will be walking around the track, collecting snaps for a fashion blog, BellenNoir.com (which means “beautiful in black” in French). She’ll document what she wears while Alex races and at Indy 500 parties and appearances, too.

She also plans to include the paddock’s other style mavens, so expect shots of Scott Dixon’s wife, Emma, James Hinchcliffe’s girlfriend, Kirsten Dee, and Charlie Kimball’s fiancée, Kathleen Thompson. And photos and commentary on anyone around IMS whose look catches her eye also will be included, she said.

“It’s just another social media outlet for me. I love Instagram and I love Twitter,” said Bronte. “It’s going to be a more expanded Instagram, more like a story in pictures. I don’t know where it’s going to take me.”

The site launches from Indianapolis in May, but Bronte, who is Australian, plans to update it as she travels.

“I just want to highlight street style – what people are wearing, what I’m wearing and the cool things I’m seeing,” she said. “The Speedway is going to be a great place to get pictures.”

Although she says she doesn’t have expected results for the project, anyone who knows Bronte knows to expect the unexpected.  Even in her own look.

Bronte Tagliani's new blog will feature street fashion from the Indianapolis Motor Speedway in May.

Racing fans who have seen hundreds of photos of Bronte will immediately recognize her, or most of her, when they visit BellenNoir.com.

One thing is different. She recently traded her long-time short brunette hairdo for a bleached blonde look. The reason: She wanted to know what it’s like to be blonde, so she’s giving it a try.

Getting Connected to #IndyCar

Posted on: March 17, 2014 | Comments(11) | Fans, New Media | By: Cassie

We’re rounding the fourth turn of the off-season, and the start of 2014 IndyCar action is in our sights. With the announcement of Verizon as title sponsor, the return of drivers like Jacques Villenueve and the debut of drivers like Kurt Busch, this season is shaping up to be an exciting one. Don’t miss out on a second of it!

IndyCar at Texas Motor Speedway in 2013

Below is a list of the best ways to stay connected to everything IndyCar related in the coming months.

iOS Devices | Android Devices

  • Follow @IndyCar on Twitter – We’ll provide live updates during races, insider news on teams and driver announcements as well as tons of fun photos and videos
  • Use #IndyCar – Using the official hash tag will keep you in the IndyCar conversation all season long. If you fall behind on your IndyCar news, just search the hash tag on Twitter and read up on the latest info
  • Like IndyCar Series on Facebook – Join over 200,000 other IndyCar fans on Facebook. We’ll share YouTube videos, race results, behind-the-scenes photos and more
  • Follow @indycar on Instagram – Photos from pit lane, the garages, press conferences and anywhere else the fastest drivers in the world might be
  • Visit IndyCar.com – This is the IndyCar information hub! Daily news articles, driver stats, the season schedule, TV tune-in information and so much more

These are your best bet to being the first to know any and all IndyCar information. How do you usually get your IndyCar news?

Flickr, 5000 photographs later

Posted on: June 21, 2011 | Comments(2) | Flickr | By: Daniel

I write from time to time on this blog. And if you follow this blog or my posts, you’ll notice I often write about Flickr. I mean, a lot.

To date we have uploaded 5,264 photographs or graphics. We have created 100 sets. We administer 11 groups. Our most viewed image has over 5,800 views. Will Power’s jump at Barber Motorsports Park this year has been favorited 26 times. And out most commented image, is Guess the Driver, with 16 comments. Oh, and we have 448 Flickr contacts.

Jump!

Great photo of Will Power by Paul Webb, LAT Photo USA

I’ve been thrilled with our experience on Flickr so far (just a season and a half). We think you have too.

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This entry is one in a continuing series which typically discusses images from the IndyCar.com photo gallery.  This entry reviews the story behind a photo taken at the Firestone Twin 275s at Texas Motor Speedway on June 11, 2011.

04CJ0120

Different drivers celebrate a victory in the IZOD IndyCar series in different ways.  We all know that Helio Castroneves is famous for his fence climbing when he wins an IndyCar race.  Coming into the season, I was not aware of his teammate Will Power having any special “trademark” victory celebration rituals.

After Will Power won his first race of the season at Barber Motorsports Park, he exited his car in victory lane and stood on the side-pod to celebrate.  He then jumped off the side of the car and kicked his legs back.  Paul Webb, a photographer from LAT Photo, captured Power from a low angle with a wide-angle lens that made it look like Power had leapt to great heights.  Paul Webb’s image was featured on IndyCar.com and many other websites and publications.

When Power won at Sao Paulo, we were all hoping he would repeat his leap.  He didn’t disappoint us.  If you look at the leap on video, he didn’t jump that high, but with a low angle and kicked back legs, it makes his jump appear higher than it actually is.

When Power won the second Firestone Twin 275 race at Texas Motor Speedway, we all knew what to expect.  When he rolled into Victory Lane he delivered his soon to be trademark leap from the side-pod.  I couldn’t get a real low angle for the shot, but I think this image captures his leap in his first IndyCar oval track win.

What would you do to celebrate if you won an IZOD IndyCar race?

The Indianapolis 500 is a very, very long race event for us. It’s two weeks of content. And for the new media group, it’s overseeing both indycar.com and indianapolismotorspeedway.com. Most of our race events run from Thursday-Sunday, with indycar.com being the focus. Two weeks of racing is exciting, exhausting and a challenge. I love content, good storytelling and beautiful photography. Our May provided all of that. Some highlights.

Opening weekend brought the announcement of The Greatest 33. It was an honor working on this site and it was amazing to see how many fans voted, shared with friends and revealed their own personal memories.

The Greatest 33

The Greatest 33

4,028. That’s how many photographs were uploaded. It’s how our department sees what our photographers capture. We then title, caption and tag these images for our websites, media site, Flickr and so on. That’s a lot of images and it’s tedious work. BUT – it allows us to bring some really stunning moments to you (and shows what a great group of photographers we work with). A few of my favorite below. A picture is worth a thousand words.

Simona De Silvestro signs an autograph

One of the most compelling stories of the month

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Earlier this week we rolled out 25 QR Codes around the Indianapolis Motor Speedway, as well as introduced a new version of the Verizon IndyCar Mobile Application. We’re thinking digitally, while we celebrate the Centennial running of the Indianapolis 500. History meets technology.

If you don’t have the app on your Verizon phone, check it out here (as well as for compatible devices).

If you’re at IMS for Carb day or through the weekend, you can access 25 of our QR Codes around the Pagoda, Yard of Bricks and Gasoline Alley. These codes will bring you closer to the racing action, drivers from the IZOD IndyCar Series and reveal some of the behind-the-scenes information of our Series. All you need is a Verizon phone with QR Code reading software and you’ll have instant access to exclusive videos – and even a chance to win a trip to the IndyCar World Championships in Las Vegas. Cool.

QR Code Will

QR code Will

Both the app and QR Codes provide a closer connection to our sport and features content that highlights the diversity of IndyCar. We hope you enjoy and would love to hear what you think.

The 100th Anniversary Indianapolis 500 has been touted at The Most Important Race in History. Okay, okay, marketing pitches aside – everyone is upping their game to create the very best fan experience at the Indianapolis Motor Speedway this month.

Enter Verizon. Specifically, Verizon with an extensive, interactive QR code experience placed at locations all around the Speedway and guiding fans through exclusive content for the Indianapolis 500. But here’s the big question that fans have got to be asking: why bother checking this out?

This blog post is all about taking a step back and sharing what a QR code is, what application you’ll need on your mobile device to access a code, and an explanation of what “lives behind” the code itself. Think about exciting videos, driver commentary, track history, crew interviews, special information and offers… just like anything incredibly special and worth seeing, it’s always more fun when you know that others don’t have the same opportunity as you to see it. You’ve made it to the Indianapolis Motor Speedway for the 100th Anniversary Race. You’ve managed to scrape together your pennies and  own a pretty decent Verizon mobile phone (Warning: will not work on Zack Morris-style cellular devices). Consider the Verizon QR Code Experience your reward this May.

What Is A QR Code? According to the top Digital Media resource Mashable, a QR code (short for Quick Response) is a specific matrix barcode (or two-dimensional code), readable by dedicated QR barcode readers and camera phones. The code consists of black modules arranged in a square pattern on a white background. The information encoded can be text, URL or other data.

What Do I Need to Do to Access a QR Code? To access the Verizon QR Code Experience at the Indianapolis Motor Speedway, you’ll need a Verizon Mobile Device. You’ll also need an application on your mobile device that will read QR Codes. And I’ve been there — the hesitation, the lack of interest in seeking out a scanner, downloading it, and figuring out how to use it. But- I’ve also gone through it and can assure you that the process is painstakingly simple and only takes a few minutes. I can also share that it’s worth your while to download a QR Code application prior to heading out to the track (it can be harder to view your phone’s screen outdoors, especially when sunny and, as we all know, every day in May is a perfect 80 degrees, clear skies and sunshine). Once you have it downloaded, you open the application and, similar to taking a picture, scan the image. Once you’ve obtained a QR code reader, go ahead and try this one.

How does it work? Picture a package sent in the mail with a barcode sticker slapped on the outside of the box and scanned in at each facility so that you can track its delivery online. In theory, it’s a similar concept — scan the QR code and useful information is delivered.

Where Do I Get Started? Visit Verizon in the INDYCAR Fan Village and find out more about accessing QR code content or look for specific QR code signage around the IMS campus.

What’s In It For Me? Verizon’s calling it Scan. Watch. Win. Every code you scan is another opportunity to win great INDYCAR prizes, including a trip to the IZOD IndyCar World Championships.

So get started now by browsing through a smartphone applications marketplace and downloading a QR code reader to your mobile device. Come prepared to see more of the Indianapolis Motor Speedway than even some of the other fans around you — it’s going to be an incredibly special experience and a unique way to commemorate the 100th Anniversary Indianapolis 500.

Still mildly confused? Shoot us a Tweet @INDYCAR and we’ll make sure you’re good to go.

24 hours and 1,400 Followers later, Team Penske driver, Will Power, has already made a splash in the Twitter INDYCAR fan community. Fans on Twitter can follow the Verizon Team Penske driver @12WillPower.

Fans can now follow Verizon Team Penske driver, Will Power, on Twitter @12WillPower

Fans can now follow Verizon Team Penske driver, Will Power, on Twitter @12WillPower

“Yeah, I’ve finally joined Twitter-nation. Even in the first couple of days I can tell it’s a great way to connect with fans and friends and I’m having fun with it,” says Power. I hope I can share a little bit of the 2011 IZOD IndyCar Series season with everyone and talk a little bit about myself and what’s going on with the Verizon Team Penske guys.”

Fans are already having fun tweeting directly at Will– and so are fellow drivers including Tony Kanaan (@TonyKanaan), Ryan Briscoe (@RyanBriscoe6) and Graham Rahal (@GrahamRahal).

Stay up-to-date on the IZOD IndyCar Series and Will Power by following us on Twitter @IndyCar or check out updates from all the Team Penske drivers @PenskeRacing.

Fans can now follow Verizon Team Penske driver, Will Power, on Twitter @12WillPower

Fans can now follow Verizon Team Penske driver, Will Power, on Twitter @12WillPower

Enhancing the fan experience is the goal, and Verizon is delivering with its IndyCar Mobile app that was launched Aug. 19 – just in time for the Indy Grand Prix of Sonoma – for the Android platform that includes all Android devices.

You can check out Will Power

Check out your fave drivers, like Will Power

Incorporating social media functions Twitter and Facebook, news and video, the IndyCar Mobile app brings all the action of race weekends to fans — whether they’re in the grandstands or vicariously at the racetrack.

The IZOD IndyCar Series app for the Android platform is part of Verizon’s relationship with the IZOD IndyCar Series, and enhancements, including real-time timing and scoring will be added through the 2010 season.

Get details about app, including how to download, and about Verizon’s Android by logging on to mobile.vzw.com/indycar on an Android phone version 1.6 or newer.